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Interview with Patricia Fripp Speech Coach
Patricia Fripp – Stories in Business Presentations.
KEY POINTS
Patricia Fripp offers a couple of formulas about stories that will win stories in business presentations. She also illustrates with a story at the end of her part in a successful presentation.
Stories in Business Presentations – Social Proof
- Arsenal of Stories
- Businesses – same size and same compexity.
- People to people emotional presentations.
- Discover prospect challenges.
- Use words of happiest customers.
- Interview customers – they will write your script
- Free forming
- Record and transcribe.
Imagine Stories
- Story about the Future
- What is likely to happen.
- Unfair advantage
- Test, test, test – rehearse